個人的な動機の集合が業界全体のDXに繋がるケースについて

About the case where a set of personal motivations leads to DX for the entire industry

There are many people who sympathize with the motivation of "I want to live a more enjoyable life" because they use originality and ingenuity. On the other hand, "I want to have fun and make money" leads to a habit of slacking off, so no decent person can empathize. "I want to enjoy my life" is also connected to DX.

When I lived in Pakistan, I realized the leapfrog phenomenon in front of me! In a place where there are many people who have a lot of adversity, it is easier for them to think, “I want to live a more enjoyable life!”

Pakistan has a particularly high number of digital natives, Generation Z (30% of the total population), and among them, the number of women who want to be more active in society than previous generations is exploding. I have high hopes that the company will become a world leader. Personally, I am happy to hear that some of the female acquaintances I met in Pakistan have started their own businesses and are on track.


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